A determined group of WSAE members braved a morning deluge and convened for another well-attended Membership Spoke Brown Bag Breakfast meeting hosted by Anna Bernfeld and her colleagues at the National Funeral Directors Association headquarters in Brookfield. Anna presented a wide array of Membership Recruitment strategies both tested and untested which sparked a good hour plus of thoughtful discussions. And, we are excited to announce that the next Membership Spoke Brown Bag will be hosted by Sally O'Brien of the Badger Group at their facility in Fort Atkinson, on October 12. This midpoint location will help attract WSAE Spoke members from both the Madison and Milwaukee areas. More details and registration to come. Hope to see you in October!