2025 Annual Summit

The Pfister Hotel | November 5-6, 2025

Register Today

Schedule is subject to change.

Wednesday, November 5
7:30 AM	Registration Opens
7:30 AM - 8:45 AM	Breakfast Buffet and Networking
8:45 AM - 8:50 AM	Welcome and Opening Remarks
8:50 AM - 9:50 AM	Opening Keynote: Rise Above Chaos and Discover Significance Erick Rheam
10:00 AM - 11:00 AM	Breakout Session #1: Associations & Advocacy Andy Phillips Breakout Session #2: Master the Seven Elements of the Perfect Day Erick Rheam
11:00 AM - 12:30 PM	Industry Partner Showcase & Lunch
12:30 PM - 1:30 PM	General Session Keynote: No More Awkward: How to Handle the Conversations That Matter Most with Your Board & Members Susan Thomson, CEO, Licensed ActionCOACH Business & Executive Coaching
1:40 PM - 2:40 PM	Breakout Session #3: Ask the Attorney Andy Phillips Breakout Session #4: Overcoming Imposter Syndrome
2:50 PM - 3:50 PM	Afternoon Keynote: Adapting Leadership in a Changing World: Using Your AI to Lead with Alignment and Influence Amber Swenor, Global Speaker, Business Strategist, Authenticity Expert, Musician & Best-Selling Author
4:00 PM - 5:00 PM	Awards Presentation
5:00 PM - 6:30 PM	Networking Reception
Thursday, November 6
7:30 AM - 8:30 AM	Breakfast Buffet
8:00 AM - 9:00 AM	Annual Business Meeting
9:00 AM - 10:00 AM	Opening Session: Going Sideways to Go Up: Navigating Your Association Management Career Rebecca Brandt, Executive Director, Inc.
10:10 AM - 11:10 AM	Breakout Session #5: Association Investing – Best Practices for Your Investment Program Joe Guest, CIMA, Raffa Investment Advisors Breakout Session #6: Connecting with Intention: Proactive, Personalized, and Practical Member Strategies Denise Husenica & Elizabeth Clausen
11:15 AM	Closing Keynote: Reflect, Reset, Renew Dawn Zak, MS, LPC, CSAC, EAP, Account Executive, Aurora Employee Assistance Program
12:15 PM	Closing Remarks

Hotel Details

The Pfister Hotel
424 East Wisconsin Ave.
Milwaukee, WI 53202

Book your hotel reservations at The Pfister Hotel by Wednesday, October 15th, 2025 to receive the group rate. Reservations made after the cutoff date are not guaranteed the group rate.

CAE Credit

If applicable, you may obtain credit in multiple jurisdictions simultaneously for this program (see pending list below). Registrants in jurisdictions not listed below may request a Certificate of Attendance/Completion that may or may not meet credit requirements in other jurisdictions. Where applicable, credit will be only awarded to a paid registrant attending the Annual Summit program.

Certified Association Executive Credential
American Society of Association Executives

Credit has been submitted and is pending approval with the Certified Association Executive Credential for CAE credits. Total CAE hours will be posted once approval is received.

Cancellation Policy

Cancellations received in writing by October 22nd, will receive a refund minus a 25% administrative fee. NO REFUNDS will be issued after October 22nd, 2025.

Photo & Video Disclosure

Photos and video footage are periodically taken of people participating in a WSAE meeting. Please be aware that by registering for a WSAE meeting or participating in an activity or attending an event at a WSAE meeting, you authorize WSAE to use these photos and video footage for promotional purposes in WSAE publications, advertising, marketing materials, brochures, social media (including Facebook, YouTube, Instagram, X, and other social media sites operated by WSAE), and the WSAE website without additional prior notice or permission and without any compensation. All photos and videos are property of WSAE.